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We are a group of University of Victoria researchers funded by the Canadian Institute of Health Research to study innovations in pharmaceutical policy.  Learn more...

Academic Detailing Academic detailing programs aim to deliver independent, evidence-based information about best prescribing practices to physicians through one-on-one or small group visits.

Consulting users and health professionals on drug policy Health care policy should take the expectations and experience of users and health professionals into account.

Working with decision-makers Producing evidence for drug plan managers, employers and workers can contribute to better decision-making for public and private drug benefit plans.

Outcomes evaluation of drug benefits Rigorous drug policy evaluations help measure the impact of policy changes.

Physician and patient education Providing evidence-based education to physicians and patients can promote effective, safe and cost-effective prescription drug use.

Events/Announcements:

Drug Policy Futures and the Canadian Academic Detailing Collaboration (CADC) have recently completed a two-year project focused on best practices in academic detailing. The study authors conclude that academic detailing has a major role to play in the strengthening of evidence-based practice of medicine in Canada.
Download the summary report or related reports, articles or posters.